Juan Cabrera Bravo
The problem with this approach is that you have not asked them to determine this together with you. So think about it; in the traditional system, you really being decided by others what is good for them. I know that it is not the intention, but that’s just what comes to mind of your prospects. Therefore, instead of being completely full of confidence and enthusiasm, stop a minute and think about the other person. A relaxed conversation real rather than move within a strategy of persuasion or their sales roll attitude. Put you in the shoes of its prospect, invite you to explore together with you if that offer is what accommodates their needs others, your prospects will really distinguish the difference. It is inviting them to see if you could help them solve a problem for them. This improves by far the connection right in the beginning and you will see diminished the attitude of denial.
Error number 3: when someone submit an objection, try to refute it. You know. One of the reasons why cold call is so difficult is that most of the times you may not be very familiar with the other person and their business. When you make that first call, do not know much about their affairs, problems, budget as well as their time constraints. Most likely, not anyone will benefit from your product or service. In fact your company or product will not conform to all persons. Moreover, when someone presents an objection (have no budget for this etc.), in the traditional style of making cold calls trained it to overcome, circumvent or disqualify.
But when you do that, it puts the other person on the defensive. Something of what they have said has been left aside. And just at this point is where suddenly may be rejected. So it is much better to listen to continue exploring the possibility of what you offer makes sense for them and their interests. There are some wonderful phrases that you can use to validate their point of view without closing the conversation. Finally you have now discovered the three main errors that the persons committed with more often when making cold calls. See if you can get away from those old styles than the car sabotage. When you do this, you will notice that people will engage with you much more, and the immediate rejection that you has grown so accustomed to occur much less.